MANGO : Nouvelle campagne Daria Werbowy Été 2014

Chloé

Chloé

Spring-summer 2014 campaign

Last weekend of summer – golden light – serenity
smiles & whispers – making memories – complicity

The story

The Chloé mise-en-scène is about a sisterhood, a friendship. 

The specific story is hidden so the viewer is able to enjoy the beauty of the moment in a poetically artful way; generating a sense of time and space as well as setting a mood and suggesting the character’s state of mind. Lou Doillon asks questions invoking thought, inviting women into the world of Chloé. The sound is of summer: the natural environment, birds, crickets, wind, the laughter and joy of two women. The behaviour between the women is very strong yet soft. The emotion of Chloé is captured.

“I wanted to capture those care-free moments when girls are alone together. To reveal the shared moments of connectedness, when the masks fall away and everything is easy and natural.”
Clare Waight Keller, Chloé Creative Director

 

The photographers

This campaign sees the renewal of an iconic partnership between the Chloé Maison and photographers Inez and Vinoodh. First joining the Chloé family in 2004, Inez and Vinoodh have since shot several memorable campaigns for the brand. From Dewi Driegen and Caroline Winberg running wildly through the Jardin du Luxembourg to the sultry black and white fragrance portraits, Inez and Vinoodh bring a confident dynamism to their imagery that captures the attitude, effortless beauty and sense of nonchalance of Chloé.

"We love our work with Chloé since it gives us a chance to create images and films that express women's friendship, complicity, and hopes for the future in a light and playful manner."
Inez and Vinoodh

The girls

Lou Doillon – The talented French artist is a new face for Chloé. Clare Waight Keller was drawn to Doillon’s effortless sense of style and authentic femininity.

Julia Stegner – Radiant and confident, the German model captures the natural lightness and elegance that has become synonymous with Chloé girls.

 

In the grass

"What are you waiting for?"

 

At the post

"Why don't we?"

 

On the deck

"Would you, if you could?"

 

The Baylee

"Aren't you curious?"

 

Sunglasses

“Where are you headed?"

 

Shoes

“Which is going to come first?”

www.chloe.com

 

 

Laurence Dacade Paris

 

Summer Collection 2014

 

 



 

Don't forget!

 

" Don't forget: beautiful sunsets need cloudy skies "

Paulo Coelho

 

 

 

Provence Mon Amour

Prada - Summer Limited Edition Bags

Prada presenta la nuova Summer Limited Edition Bags

 

Prada presenta un’edizione limitata di borse realizzate in canapa. Le nuove versioni nei colori papaya, rosso e tabacco sono impreziosite da borchie in tinta mentre la targhetta identificativa “Summer Limited Edition” ne sottolinea l’unicità.

 

Disponibili esclusivamente nelle boutique di Capri, Forte dei Marmi, Porto Cervo e Cannes.

Get ready for the Summer!

From the cosmopolitan vanguard to the enthusiast of sophisticated sportive eyewear, the new MYKITA collections carry the perfect summer accessory for everbody.

Please check out the overview of the MYKITA collections for the S/S 2013 season. The new models not only revive classic style elements but also feature new exciting colours and colour combinations.

Bark summer kids collection

The first Bark summer kids collection is wide and varied and, like the previous winter collection, it is based on the adult line.

The Field Jacket is proposed readapting it to children needs and it is lighter, though it maintains the “BARK Stitch” for which the Italian brand is reno
wned. As the man jacket, the kid one is lined with nylon camouflage and it is available in 12 different colours: from the basic blue, khaki and beige to the brighter yellow, orange or fuchsia.

In the Kids SS 2013 collection we can also find a new version of the winter montgomery in which the frogs are replaced with buttons – except for the first one that stays as a detail – and the proportions are revised so that the traditional model is transformed into a proper valstar. Also this piece is designed with an inner self-coloured nylon lining while the exterior is made of linen blend.

The collection comprises also two models of knit jackets, mono and double-breasted, produced in cotton.

In addition, the kids line takes from the Man collection two retro inspiration items reinterpreted from a contemporary point of view: a knit polo that recalls the style of the 50’s and a reversible K-way in nylon and knitwear.

Last novelty of the collection is the collaboration with the brand 2Easy Project to create a reversible quilted knitwear and nylon jacket and gilet. The gilet is extremely practical since it can be used also as under-jacket pinning it with a guaranteed system. The collaboration of the two brands will be shown with a pendant and a special label.
 

Also for girls, Bark proposes a summer line that, coming from the Women collection, presents military inspired models.

The M65 jacket is proposed in two variants: with ¾ sleeves or sleeveless. Thanks to a new manufacturing, the article is lighter and it has been enriched with details in sangallo that render it more feminine. The jacket is produced in cotton and it is proposed in 12 different colours.
Also for little girls we find the jeans jacket, with or without sleeves, and another new entry: the dust coat proposed in two reversible models. Those pieces are produced in linen blend yarn teamed with nylon or sangallo.
The Girl SS 2013 ends with two models of blazer: the traditional “chanel” and a three-quarter sleeves version. Both are proposed in a cotton yarn of 12 different colours that includes traditional classic tints and very bright nuances.

Web: www.bark-italy.it