ANIMAL HOUSE

“ANIMAL HOUSE” | Limited Edition

MARNI | SALONE DEL MOBILE 2014

 

 

On the occasion of the Salone del Mobile 2014 the installation Animal House will come alive at Viale Umbria 42. A festive caravansary of Marni, where giraffes, ostriches, rabbits, ducks, donkeys and flamingos, made of metal and bright colored PVC, will take over the space, joining the products of the new limited edition charity project.

 

 

 

 

Marni has collaborated with a group of Colombian women to create new handmade pieces where each one is unique, but tailored in different colors. Asymmetry, the leitmotif of this year’s project, generates spatial figures, potentially infinite through the use of multiple shapes. Traditional chairs with two armrests are pulled together with one armrest styles, set either on the left or the right side, and with small benches, allowing different compositions. Tables can be grouped together too. Chaise longues and rocking chairs complete the collection.

The freedom of choosing different compositions, characteristic of this limited edition, is reflected in all Marni ready-to-wear and accessories collections, where every combination is individual and unique. The idea of summing up with no limits reflects a positive outlook, a continuous growth and evolution of the brand that will celebrate its 20th anniversary this year.

During Salone del Mobile, the new issue of Marni’s online magazine - ANTICAMERA - will be entirely dedicated to Animal House, narrating the stories of the women that have contributed to the project.

 

Like in the previous editions, Animal House has also been made in Colombia. This year’s limited edition was handcrafted by women, who gained independence and emancipation through their work. The collaboration reaffirms Marni’s commitment to charity initiatives: part of the revenues will be donated to associations helping terminally ill children.

 

 

 

 

CAROLL



 

Prada in Brazil

PRADA STRENGTHENS ITS PRESENCE IN BRAZIL

With the opening of its new store in Brasilia, inside the Iguatemi shopping center, Prada strengthens its presence on the Brazilian market. The brand plans to open three more new stores by the end of 2013 in Curitiba, Recife and Săo Paulo. Limited edition bags in different colours and models have been made for each opening.

Prada Brasilia – Iguatemi mall – 13 November 2013

Total surface area: 440 square metres.

Women’s and men’s ready-to-wear, accessories, leather goods and footwear collections.

Prada Curitiba – Patio Batel mall – 21 November 2013

Total surface area: 455 square metres.

Women’s and men’s accessories, leather goods and footwear collections.

Prada Săo Paulo – Iguatemi mall – 26 November 2013

Total surface area: 200 square metres.

Women’s and men’s accessories, leather goods and footwear collections.

Prada Recife – Shopping RioMar – 5 December 2013

Total surface area: 510 square metres.

Women’s and men’s accessories, leather goods and footwear collections.

From the opening of the first flagship store in Săo Paulo, in the Cidade Jardim shopping mall in December 2011, followed in 2012 by the second shop, in the JK Iguatemi shopping center, today the total number of Prada stores in Brazil rises to seven. Brazil and Latin America form an important region for Prada Group’s future expansion. With a population of more than two hundred million inhabitants, Brazil is one of the world’s most dynamic countries, with significant luxury-market growth prospects. In the wake of this market consolidation, the full range of Prada products is now available and the brand strengthens its relationship with local consumers through its presence in all the most important cities.

Designed by architect Roberto Baciocchi, the new stores are located in prestigious shopping centres in the country's most exclusive locations. Each store includes the elements which define Prada's identity around the world, such as black and white chequered marble floors,green canvas-lined walls and the brand's hallmark display niches for bags and accessories.

 

 

PRADA RAFFORZA LA PROPRIA PRESENZA IN BRASILE

Con l’inaugurazione del nuovo negozio a Brasilia all’interno del mall Iguatemi, Prada rafforza la propria presenza sul mercato brasiliano e prevede, entro la fine del 2013, l’apertura di altre tre nuove boutique, rispettivamente nelle cittŕ di Curitiba, Recife e San Paolo. Per ogni opening sono state realizzate delle borse in edizione limitata in differenti colori e modelli.

 

Prada Brasilia – Iguatemi mall – 13 novembre 2013

Superficie totale: 440 metri quadrati.

Collezioni femminili e maschili di abbigliamento, accessori, pelletteria e calzature.

Prada Curitiba – Patio Batel mall – 21 novembre 2013

Superficie totale: 455 metri quadrati.

Collezioni femminili e maschili di accessori, pelletteria e calzature.

Prada San Paolo – Iguatemi mall – 26 novembre 2013

Superficie totale: 200 metri quadrati.

Collezioni femminili e maschili di accessori, pelletteria e calzature.

Prada Recife – Shopping RioMar – 5 dicembre 2013

Superficie totale: 510 metri quadrati.

Collezioni femminili e maschili di accessori, pelletteria e calzature.

 

Dall’apertura del primo flagship store a San Paolo - all’interno del mall Cidade Jardim nel dicembre 2011 - seguita nel 2012 dalla seconda inaugurazione nel mall JK Iguatemi, il totale dei negozi Prada in Brasile sale oggi a sette. Il Brasile e l’America latina rappresentano un’area strategica per il futuro sviluppo del Gruppo Prada. Con una popolazione di oltre duecento milioni di abitanti, il Brasile č uno dei paesi piů dinamici a livello globale, con notevoli prospettive di crescita per il mercato del

lusso. A seguito di questo consolidamento sul mercato, l’offerta dei prodotti Prada si completa in ogni categoria merceologica e il brand rafforza la relazione con il consumatore locale, garantendo la propria presenza in tutte le principali cittŕ di riferimento. Progettati dall’architetto Roberto Baciocchi, i nuovi negozi sono collocati all’interno di prestigiosi mall nelle localitŕ piů esclusive del paese. Ogni spazio č caratterizzato dagli elementi che definiscono l’identitŕ Prada nel mondo, quali il pavimento in marmo a scacchi bianchi e neri, le pareti in tenda di tela verde e le classiche buche espositive dedicate a borse e accessori.

The Great Gatsby clutch by Olympia Le-Tan

 

 

Olympia Le-Tan is a self-taught fashion designer. She was born in London and raised in Paris and likes to say she is English, French and Vietnamese. She started her career at the Chanel design studio with Karl Lagerfeld then went on to Balmain where she worked closely with Gilles Dufour who then created his own brand with Olympia by his side.

In 2009, she launched her eponymous accessories label, combining her two obsessions, embroidery (a talent she inherited from her grand-mother), and literature (a passion she shares with her father, French illustrator Pierre Le-Tan) to create one of a kind handbags and minaudières. The bags are handmade with love in France in very limited editions. They are now distributed in over 30 select shops around the world. The brand’s signature book-clutch has been seen on Tilda Swinton, Natalie Portman or Clémence Poésy to name a few.

In 2011, Olympia’s felt embroideries were the main inspiration for the short stop-motion animation film Mourir Auprès de Toi which she collaborated on with Spike Jonze and Simon Cahn. The film premiered at the Cannes Film Festival and was then presented at the Locarno Film Festival.

In January 2012, Olympia Le-Tan was the guest designer at Pitti W in Florence. For the occasion she created a special collection inspired by Italian literature and cinema, which was presented at the Museo Bellini.

In March 2012, she launched her first ready to wear collection, classic clothes with a twist, a mix between Olympia's British and Paris heritage using velvets, tartans, college stripes and Liberty print fabrics. Knitwear as well as dresses, jackets and a few leather pieces.  

http://www.olympialetan.com

Prada - Summer Limited Edition Bags

Prada presenta la nuova Summer Limited Edition Bags

 

Prada presenta un’edizione limitata di borse realizzate in canapa. Le nuove versioni nei colori papaya, rosso e tabacco sono impreziosite da borchie in tinta mentre la targhetta identificativa “Summer Limited Edition” ne sottolinea l’unicità.

 

Disponibili esclusivamente nelle boutique di Capri, Forte dei Marmi, Porto Cervo e Cannes.