For Men Only

 

 

A NEW IMAGE FOR PRADA IN NEW IMAGE

Prada renews its men's store in Via Monte Napoleone 6, Milano with a project designed by architect Roberto Baciocchi. The inside space, arranged on three floors, occupies a total surface of 860 square metres. Outside, the storefront, that respects the building’s original architecture, features a new, wide central entrance creating an immediate visual connection between the store’s inside and the city.

The ground floor and first floor offer the leather goods, accessories, footwear and ready-to-wear collections. The Prada Made to Order service provides for the possibility to customise garments, accessories and footwear by choosing among different materials, finishes and colours.

On the second floor, the Made to Measure service is available: a project designed to meet the expectations of the most demanding male customers, whereby a wide range of "bespoke" variations of suits, coats, jackets, shirts and trousers are created.

A new combination between the masculine, contemporary character of the location and an apparent dissonance in the choice of materials and finishes characterises the ground floor. The black and white chequered marble floor, one of Prada’s historic brand identity elements, contrasts against the walls clad in natural aluminium corrugated panels, an experimental material looking like a 1950s industrial finish.

Also, the traditional beamed ceiling architectural theme is interpreted by matching the classic Prada pale green with aluminium details. The upper floor, about 220 square metres large, is an open space, characterised by ebony wood floors and aluminium panels covering the walls completely.

This environment is rhythmically arranged with a wall made of an evenly spaced sequence of windows and a long black marble colonnade, interrupted by the marble stairs and by the crystal elevator casing connecting all the floors. Light metal and crystal frames are used to display products, whilst bright red, green and blue saffiano leather is used in the design of display counters.

Furniture is completed by seats and sofas made of precious ostrich leather in the same colours. The top floor, bright with daylight, is clad in thin staves of wood. The masculine, atelier-like flair of this space is interpreted in a more intimate key here; the product display also highlights the welcoming character of this environment, which is dedicated to special collections and the Made to Measure service.

 

UNA NUOVA IMMAGINE PER PRADA IN VIA MONTE NAPOLEONE

Prada rinnova il suo negozio dedicato alle collezioni maschili e sito in Via Monte Napoleone 6, Milano, con un intervento curato dall’architetto Roberto Baciocchi. Lo spazio interno, suddiviso su tre piani, occupa una superficie totale di 860 metri quadrati.

Il fronte esterno, rispettando l’architettura originale del palazzo, presenta un nuovo ampio ingresso centrale che mette in immediata relazione visiva lo spazio del negozio con la città. Il piano terra e il primo piano sono dedicati alle collezioni di pelletteria, accessori, calzature e abbigliamento. Il servizio Prada Made to Order offre la possibilità di personalizzare capi d’abbigliamento, accessori e calzature, scegliendo tra diversi materiali, finissaggi e colori.

Il secondo piano è dedicato al servizio Made to Measure: progetto volto a soddisfare le richieste della clientela maschile più sofisticata ed esigente, permettendo di realizzare in un‘ampia gamma di varianti abiti, cappotti, giacche, camicie e pantaloni “su misura”.

Il piano terra propone un nuovo accostamento tra il carattere maschile e contemporaneo degli spazi e un’apparente dissonanza nella scelta di materiali e finiture. Il pavimento a scacchi in marmo bianco e nero, identità storica del marchio Prada, contrasta con le pareti rivestite da pannelli in lamiera ondulata in alluminio naturale, un materiale sperimentale, di carattere industriale anni ‘50.

Inoltre, il tradizionale tema architettonico del soffitto a travi viene interpretato accostando il classico verde pallido Prada a dettagli in alluminio. Lo spazio al piano superiore, di circa 220 metri quadrati, è un ambiente aperto, caratterizzato da un pavimento in legno di ebano e da pannelli in alluminio che rivestono interamente le pareti.

 

Il ritmo dell’ambiente è scandito dalla parete composta da una sequenza regolare di finestre un lungo colonnato in marmo nero, interrotta dalle scale in marmo e dal volume in cristallo dell’ascensore che collega tutti i livelli. Leggeri telai in metallo e cristallo espongono il prodotto, mentre i toni accesi del saffiano rosso, verde e blu compongono il disegno dei banchi espositivi.

Completano l’arredo, le sedute e i divani in preziosa pelle di struzzo negli stessi colori. L’ultimo piano, illuminato dalla luce naturale, presenta un rivestimento in legno a doghe sottili. Il carattere maschile e sartoriale dello spazio è qui interpretato in chiave più intima; anche l’esposizione del prodotto sottolinea i toni accoglienti dell’ambiente, dedicato alle collezioni speciali e al servizio Made to Measure.

 

 

 

 

IRO a Paris

Depuis le 1er Mars, IRO a ouvert une nouvelle boutique dans un espace de 170 m2 rue ROYALE.

 

10, rue Royale 75008 Paris

 

 

SON JUNG WAN

Born & raised in Korea, Son Jung Wan, majored in Industrial Craft at Sookmyung Women's University and after graduating, went to design school at International Mode in Seoul. In 1989, Son decided to open a small shop just across the street from Galleria Department Store so she could house & sell her then small collection of stylish wears. Seeing how successful her store was, Galleria offered her a shop in shop only a year later and from there the Son Jung Wan brand grew. In 1993, Son received the “Golden Needle Award” from the Korea Fashion Editor Association and in 2005, was named “Designer of the Year” by Seoul Metropolitan.
The luxurious collections designed by Son Jung Wan consist of impeccably executed separates including tops, skirts, shorts, pants, and jackets as well as dresses all made from the must sumptuous fabrics. With each collection, Son captures the dual nature of women and how they like to dress; at times pretty and feminine, other times chic and stylish & still others sexy.
Today, Son Jung Wan is one of the largest Korean designer labels in the country with over 37 billion won (34 million dollars) in sales for 2009 and a total of 37 stores carrying the brand.
Son has participated in Seoul Fashion Week for many years and has shown at Who's Next, the Parisian trade show. Son Jung Wan is a woman of many passions. She is a fashion designer, a philanthropist, an avid traveler and a collector of art to name just a few.
 

Fall 2013 “DYNAMIC ROMANCE” Collection at Mercedes Benz Fashion Week

 For the designer’s fifth season at Mercedes Benz Fashion Week, Son Jung Wan presented a well edited collection featuring jewel tone gowns, chic felt neutral jackets and caramel pleated wool dresses.

Inspired by two Russian greats, Kandinsky and Catherine Palace, she used ox blood red, Sapphire blue, and violet accents to punch up the neutral palette of beige, gray and metallic. The show’s final looks included a jaw dropping fox fur coat with sequins and a chic gold sequined tank jumper.

Photos by Rodin Banica

Bark jacket spotted at New York Fashion Week

NOON BY NOOR

Noor Rashid Al Khalifa
Founder, CEO and Designer, Noon By Noor
Date of Birth: August 17, 1985
Place of Birth: Riffa, Kingdom of Bahrain

As a graduate of Arts and Science (Fashion Design) from Marymount University in Arlington, Virginia (USA), Noor has returned to her homeland of Bahrain to develop a line that captures her intrinsic vision of fashion. Her unconventional career choice was driven by a life-long passion to translate her vision to paper and transform her artwork to life.

Her hobbies include Photography, Painting, Designing and Traveling.

Haya Mohammed Al Khalifa
Co-Founder, COO and Designer, Noon By Noor
Date of Birth: September 11, 1984
Place of Birth: London, England

Also a graduate from Marymount University’s Arts and Science (Fashion Design) degree program, Haya has joined forces with her cousin Noor to add her own creative influence into the Noon By Noor line. Though her decision to take on fashion design came about at a later stage, her extensive travels throughout the world have led her to the footsteps of this innovative industry.

Hobbies: Traveling, Photography, and Reading

Noor and Haya combine influences from their homeland along with international styles, to create a captivating balance between the traditional and modern, while capturing the essence of timeless femininity.

The name for the line, Noon By Noor, comes from the Arabic letter ‘N’, pronounced as ‘noon’.

Noon By Noor is an exciting new label that is set on making an impact on the world of fashion through elegant, exotic creations that are designed to flatter the modern woman while taking inspiration from timeless styles. It is a decidedly feminine brand that combines luxurious fabrics and intricate embellishments, granting the line its qualitative edge.

Noon By Noor designers, Shaikha Noor Al Khalifa and Shaikha Haya Al Khalifa, adorn lavish fabrics with unexpected details, such as hand stitching, and homemade accents to add dimension and individuality to each piece. The label offers an array of tailored dresses, embellished silk jackets and statement separates that can be worn in casual sophistication by day, or in exquisite elegance by night.

In February 2011, Noon By Noor opened an exclusive showroom in the popular Seef district of Bahrain, where select customers have the opportunity to experience the line in its entirety. The five-floor establishment houses all of Noon By Noor operations, from design to tailoring and administration, while the showroom acts as an exclusive venue for fashion shows.

Noon By Noor held a successful launch event in Los Angeles in July 2011, with a number of celebrities in attendance including Kim Kardashian and Lo Bosworth, who were both wearing Noon By Noor, as well as Demi Lovato and AnnaLynne McCord. In February 2012, Noon By Noor held an event in New York during New York Fashion Week to present the Fall/Winter 2012-2013 collection with Blake Lively in attendance wearing Noon By Noor. Other guests at the highly publicized event included Maria Menounos and Joe Zee.

In September 2012, Noon By Noor presented their Spring/Summer 2013 collection at Mercedes-Benz Fashion Week in New York. This landmark achievement marked the first ever GCC brand to be invited by IMG to present at Mercedes-Benz Fashion Week. The show was deemed a huge success with international press praising the collection. Sitting front row was fashion it-girl Olivia Palermo, socialite Cory Kennedy and actress India de Beaufort, all wearing Noon By Noor Resort 2013. Also at the show was Nicky Hilton, photographer and blogger Scott Schuman, stylist Robert Verdi and actress Sami Gayle.

2011 marked the launch of the Noon By Noor online boutique. The collections can also be found at Saks Fifth Avenue Bahrain and Harvey Nichols, Kuwait with more locations to be added in the near future.

Noon By Noor

Autumn/Winter 2013 Collection

Mercedes-Benz New York Fashion Week

 music by The Misshapes, hair by Laurent Dufourg for PRIVE, make up by Neil Young for MAC Cosmetics and nails by Red Carpet Manicure.

VIP Attendees:

Olivia Palermo, Selita Ebanks, Poppy Delevingne, BryanBoy, Leigh Lezark, Nigel Barker, Rumi Neely, Kelly Framel, Aimee Song, Cory Kennedy, Lauren Rae Levy and Alex McCord

Embedded images: BFA

1913BERLIN BY YUJIA

Yujia’s cashmere line “1913Berlin” embodies a youthful attitude, connecting cool and chic, finished off with a slouchy, carefree edge. These exclusive luxury knits make an exceptional statement – effortless, ethereal, and edgy. Studying first fine arts, then fashion, Yujia lived and worked in New York, London and Paris. She spent some years working in the cashmere apparel industry before starting her own line in 2010.

http://www.1913berlin.com/

 

F/W13/14 CASHMERE COLLECTION „EVOCATION“
 

Mercedes-Benz Fashion Week Berlin 16 January 2013

 

 

Franziska Michael

Franziska Michael is a Berlin based Fashion designer. She graduated from Esmod Berlin International University of Art for Fashion in 2009 before setting up her label. In 2010 her graduate collection was awarded for the most creative collection by “Walk of Fashion Berlin”. Since then the young designer works and creates in her studio in Kreuzberg.
Franziska Michael is intrigued by opposites and combines contrasts in her collections, aiming to achieve the perfect balance in each design. Her psychedelic prints quickly became her signature look. In New York she presented her Spring/Summer collection for the first time

 

Mercedes-Benz Fashion Week Berlin 16 January 2013

 

UBI SUNT

UBI SUNT consists of two designers Aidin Sanati and Moa Wikman. They met while working at a design studio in London. Aidin Sanati is a Paris born persian raised in Sweden. Previous to his design education in London Aidin has studied at the Royal Institute of Technology in Stockholm and history of art at Stockholm University. Moa Wikman is raised and born in Härnösand in north of Sweden and has a background in pattern cutting and fashion design before completing her fashion degree at London College of Fashion.
UBI SUNT is a cutting-edge clothing concept that has its base in Sweden. The most conceptual pieces of the collection will invite you to experience a subtile journey and an intimate relationship between the wearer and the garment that is to appear and reappear over time. All pieces are produced in Sweden.

Mercedes-Benz Fashion Week Berlin 15 January 2013

 

 

Must Have : BARK

Bark è un marchio giovane, "Made in Italy" , nato nel 2011, che in pochissimo tempo si è imposto a livello Internazionale

Il brand italiano deriva il suo nome dalla sua stessa filosofia, che è quella di celebrare la propria identità ad alta voce (to bark) e di contribuire alla creazione di uno stile personale che è segno di carattere e modernità.
Bark reinventa il classico montgomery con un capo in maglia di lana pesante, estremamente consistente, da utilizzare anche come capospalla. Bark non è un capo trendy ma fatto per durare oltre le mode e le tendenze, di grande qualità.
I montgomery proposti da Bark sono sia per uomo che per donna e bambino in un’ampia gamma di colori, dai più accesi, come il rosso e l’azzurro, fino ai più sobri, dal beige al grigio.
(nella stagione FW 2013 saranno previste 22 differenti varianti colore nel filato classico e 10 nel filato speciale moulinè.) In versione corta o lunga e disponibile con l’interno foderata in un tessuto.
Caratterizzati dagli immancabili alamari e dal cappuccio con o senza pelo, , agganciato con dei bottoni. i cappotti Bark hanno un sapore chic e sportivo allo stesso tempo, per un look da avventuriero metropolitan
La vera novità nel mondo accessori firmato Bark sono le scarpe: presentate in 3 modelli, realizzati ognuno in 2 versioni, maglia e pelle. Per le varianti in maglia i colori previsti saranno 8, mentre per quelle in pelle lavorata saranno 3: a differenza delle borse, qui oltre ai più classici moro e nero verrà introdotta un’altra sfumatura di colore, il cognac, che le renderà ancora più giovani e accattivanti.

Must Have per chi ama l’ High Casual più ricercato.

http://www.youtube.com/watch?feature=player_embedded&v=DxiLyYa9BCQ

www.bark-italy.it
 

Bark My Style - Firenze

Sopra la selezione di foto relative all’evento Bark My Style il 8.01.2013 presso il Raspini Store di Firenze.Tutti gli invitati si sono divertiti a posare sul set indossando i capi Bark della collezione FW 2013-14

In questa collezione Uomo FW 2013, l’azienda modenese ha voluto portare avanti i capi appartenenti al proprio dna, come il montgomery corto e lungo, oltre ai modelli continuativi come la field jacket, dando a questi una maggiore visibilità grazie all’aggiunta di un nuovo filato moulinè e all’impiego di tecniche di lavorazione innovative, che han contribuito a rendere i capi ancora più particolari

Su questi due modelli, Bark ha sperimentato molto, introducendo nuove versioni e varianti: oltre agli accoppiamenti con nylon e pelo, sarà previsto un nuovo trattamento di gommatura che renderà i capi maggiormente resistenti all’acqua, una vera rivoluzione per il brand. L’altra novità è data dalla certificazione sui cartellini del trattamento Teflon sui capi.

Dopo il successo ottenuto nella collezione estiva 2013, il valstarino viene riproposto anche in questa FW. Come per i precedenti modelli sarà presentato in più varianti, quella basica, quella con nylon all’interno e con i filati speciali - moulinè e gommato.

Per Bark il colore ha sempre giocato un ruolo molto importante, ed è proprio per questo che, nella FW 2013 saranno previste 22 differenti varianti colore nel filato classico e 10 nel filato speciale moulinè.

Altra grande novità per il brand modenese è data dall’introduzione della pelle, lavorata con una tecnica molto particolare, viene impiegata come dettaglio per il più classico dei suoi capi, il montgomery corto e come materiale dominante per la nuova linea di accessori – borse e scarpe.

il cappotto viene riproposto in nuove varianti di colore per renderlo ancora più incisivo. Inoltre saranno presenti le ormai “storiche” giacche in maglia punto riso, mono e doppio petto, in un nuovo filato, shetland, previsto in 13 colori.

Sempre tra le novità troviamo la reinterpretazione di un altro capo storico, la quilted jacket. Presentate in lana a punto riso, accoppiate con il nylon e trapuntate. Queste oltre che nel classico filato in lana in 10 colorazioni, verranno presentate anche in un nuovo filato bottonato in 6 diverse varianti colore.

Altra novità di questa collezione uomo FW 2013 è il parka: accoppiato con il pelo al suo interno, sarà un ulteriore proposta in linea con lo stile Bark, metropolitano e alla moda.

Per la prima volta il brand introduce 3 differenti modelli di maglia del guardaroba maschile, reinterpretandole secondo il proprio io, riallacciandosi a quelle che sono le origini dell’azienda modenese: la maglieria vera e propria. Saranno presentate, tutte in shetland: il girocollo, il dolcevita ed il camioner.

Per quando riguarda il mondo degli accessori invece, saranno rivisitati i 3 modelli di borse presentati con la collezione P/E 2013, proposte ognuna in 3 differenti varianti: basica in maglia, quilted maglia/nylon e pelle. La basica e la quilted saranno previste in 6 varianti colore mentre quelle in pelle in 2, i classici moro e nero. Di queste sono previste un modello più basico, per tutti i giorni, uno più sofisticato, simile ad una piccola borsa da viaggio ed uno a tracolla per l’uomo metropolitano più dinamico.

Ma la vera novità nel mondo accessori firmato Bark sono le scarpe: presentate in 3 modelli, realizzati ognuno in 2 versioni, maglia e pelle. Per le varianti in maglia i colori previsti saranno 8, mentre per quelle in pelle lavorata saranno 3: a differenza delle borse, qui oltre ai più classici moro e nero verrà introdotta un’altra sfumatura di colore, il cognac, che le renderà ancora più giovani e accattivanti.

La cuffia in lana sarà presente anche in questa FW 2013, è ispirata questa volta ai berretti in lana dei marinai. Quest’ultima sarà affiancata da un nuovo modello di cappello dalla forma originale. Entrambi questi accessori potranno essere scelti in tutte le 22 varianti di colore.

La collezione Bark Uomo FW 2013 sarà presentata a Firenze presso Pitti Uomo 83, sezione Futuro Maschile – Stand 45, dall’8 all’11 gennaio 2013; al Bread&Butter – L.O.C.K. area-booth H7.22 Airport Tempelhof – Berlin, dal 15 al 17 gennaio. Al TRANOI HOMME – Plais de la Bourse – 2 place de la bourse – Paris, dal 19 al 21 gennaio 2013. Al WHITE NY – The Tunnel – 28th street/11th avenue – New York

Bark summer kids collection

The first Bark summer kids collection is wide and varied and, like the previous winter collection, it is based on the adult line.

The Field Jacket is proposed readapting it to children needs and it is lighter, though it maintains the “BARK Stitch” for which the Italian brand is reno
wned. As the man jacket, the kid one is lined with nylon camouflage and it is available in 12 different colours: from the basic blue, khaki and beige to the brighter yellow, orange or fuchsia.

In the Kids SS 2013 collection we can also find a new version of the winter montgomery in which the frogs are replaced with buttons – except for the first one that stays as a detail – and the proportions are revised so that the traditional model is transformed into a proper valstar. Also this piece is designed with an inner self-coloured nylon lining while the exterior is made of linen blend.

The collection comprises also two models of knit jackets, mono and double-breasted, produced in cotton.

In addition, the kids line takes from the Man collection two retro inspiration items reinterpreted from a contemporary point of view: a knit polo that recalls the style of the 50’s and a reversible K-way in nylon and knitwear.

Last novelty of the collection is the collaboration with the brand 2Easy Project to create a reversible quilted knitwear and nylon jacket and gilet. The gilet is extremely practical since it can be used also as under-jacket pinning it with a guaranteed system. The collaboration of the two brands will be shown with a pendant and a special label.
 

Also for girls, Bark proposes a summer line that, coming from the Women collection, presents military inspired models.

The M65 jacket is proposed in two variants: with ¾ sleeves or sleeveless. Thanks to a new manufacturing, the article is lighter and it has been enriched with details in sangallo that render it more feminine. The jacket is produced in cotton and it is proposed in 12 different colours.
Also for little girls we find the jeans jacket, with or without sleeves, and another new entry: the dust coat proposed in two reversible models. Those pieces are produced in linen blend yarn teamed with nylon or sangallo.
The Girl SS 2013 ends with two models of blazer: the traditional “chanel” and a three-quarter sleeves version. Both are proposed in a cotton yarn of 12 different colours that includes traditional classic tints and very bright nuances.

Web: www.bark-italy.it