The grand voice of Grace Jones will resonate in the enchanted forest of PHILIP PLEIN.
The all- time queen of disco music will be the protagonist of the spectacular show of the celebrated Swiss Maison. Saturday 23 February at 9pm Milan’s Teatro Alcione will be transformed into a magical fairy tale forest. And Grace Jones will be the star.
"Once upon a time there was a forest thick with as much love and beauty as could possibly be imagined. One day we discovered that our happy endings had been stolen from us. Welcome to our world” by Philipp Plein.
Once upon a time there
was an enchanted forest and a beautiful, mysterious lady strolling softly
through it. She was not afraid. She proceeded confidently, driven by the desire
to find the love, beauty and happiness that had been taken from her. An
unwavering voyage, as she ventured through the lights and shadows of her
thoughts. Nothing and no one could stop her! And she emerged triumphant! To
interpret this lady the designer Philipp Plein has chosen Grace Jones. The
famous Jamaican singer, actress and model will be the guest star at the PHILIPP
PLEIN fashion show event that will take place this Saturday at 9pm at in Milan
at Teatro Alcione, located at Piazza Vetra.
The beautiful queen of
disco music will perform live on the catwalk, which the young designer has
submerged in an enchanted forest. Just like a fairy tale. Fascinating and
mysterious. Evoking dreams and fear. A thriller with a happy ending. The
perfect scenario to showcase the grand voice that brought to life such
unforgettable classics as Edith Piaf’s “La Vie en Rose” and who made an entire
generation dance to the notes of “Slave to the Rhythm.” As every season, a
spectacular fashion show is expected, as per Philipp Plein’s wishes, the
designer who has made glamour in excess his claim to fame. To astonish and
entertain is an obligation. But always with style. Like a fairy tale, the new
PHILIPP PLEIN collection is bursting with the wonders of Italian-made luxury:
furs, coats, dresses and accessories. An exhibition of spectacular hand
craftsmanship, that exquisite savoir-faire handed down from generation to
generation. Each article is made in keeping with the dictates of Italy’s great
traditions in tailoring, and in textile, leather and fur production. The
serpent theme, in celebration of the current Chinese year of the snake, is
featured in prints, embroideries, metallic details, and especially in
accessories.
The PHILIPP PLEIN label
was founded in Munich in 1998, by the designer and owner of the same name.
Today, it boasts clothing, accessory and interior design lines which interpret
a new contemporary and cosmopolitan lifestyle. Perfection in every detail,
combined with a playful and irreverent spirit, create a new luxury and a new
elegance. All strictly made in Italy. The unusual and meticulous use of fine
materials, combined with original, sometimes subcultural details, makes every
piece truly unique. What counts most is to give life, imagination and precision
to a product that remains eternally authentic. The headquarters of the Swiss
maison, are located in Amriswil, near Zurich. A company of international
importance, counting more than 100 employees worldwide, with showrooms in
Milan, Düsseldorf and Hong Kong, and 500 clients in 65 different countries.
Carried by the most prestigious boutiques and department stores, PHILIPP PLEIN
has its own single-brand stores in Monte Carlo, Vienna, Moscow, Kitzbühel,
Cannes, Saint-Tropez, Forte dei Marmi, Düsseldorf, Marbella, Baku, St.
Petersburg, Milan, Seoul, Dubai , Macao, Berlin and Amsterdam.
Top models and
celebrities such as Naomi Campbell, Lindsay Lohan and Ed Westwick, photographed
by and with Terry Richardson, have been the face of PHILIPP PLEIN campaigns.
The Swiss fashion house also plays a leading role in the field of sport, dressing
the players of AS ROMA from 2012/13 for the next four football seasons.
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