PRADA CANDY L’EAU

Milano, Italy, 18 February 2013, Paris, France, 25 February 2013 and London, UK, 27 February 2013

Three cities, three mansions perfectly representing their respective architectures: an apartment in a nineteenth-century building looking onto the park; a noble mansion on the Rive Gauche and a typical Soho townhouse. This is where Prada chose to unveil Candy L’Eau, the new fragrance of Candy, available in all the Prada stores and in department stores and perfume shops globally.

A new, fresher and more joyful version of the fragrance that keeps all the sophisticated features of the original perfume.

French actress Léa Seydoux is Candy as the leading character again, this time directed by Wes Anderson and Roman Coppola.

The two US directors created a real tale in three episodes that, through their vision, encompasses Candy’s intense, exciting life.

Léa Seydoux herself is being involved in a Parisian love affair, a “ménage à trois” that expresses the girl’s joy of living, elegantly unconventional.

The three episodes will be revealed on Prada.com starting on March 30^th, and screened in a select circuit of cinemas in Italy, France, United Kingdom and Germany

 

 

Milano 18 Febbraio 2013, Parigi 25 Febbraio 2013 e Londra 27 Febbraio 2013

Tre città, tre dimore che ne rappresentano l’architettura in maniera perfetta: un appartamento situato in un palazzo ottocentesco e affacciato sul parco; un palazzo nobiliare a Rive Gauche e una tipica townhouse di Soho. Qui Prada ha scelto di svelare Candy L’Eau, la nuova fragranza di Candy, disponibile in tutti i negozi Prada, nei department stores e nelle profumerie. Una nuova versione del profumo, più fresca e gioiosa che conserva tutte le sofisticate caratteristiche dell’originale.

L’attrice francese Léa Seydoux, è la protagonista Candy, diretta per l’occasione da Wes Anderson e Roman Coppola.

I due registi americani hanno realizzato una vera e propria serie in tre episodi che racchiude, attraverso la loro visione, l’intensa ed entusiasmante vita della nostra eroina. Candy – Léa Seydoux appunto – è implicata in un love affaire parigino, un ménage à trois che esprime la gioia di vivere della ragazza, elegantemente non convenzionale.

I tre episodi saranno svelati su Prada.com a partire dal 30 Marzo e contemporaneamente proiettati in un circuito selezionato di sale cinematografiche in Italia, Francia, Gran Bretagna e Germania

 

“Is that her? She is magnificent…”

Discover Prada Candy L’Eau Episode 1

http://www.youtube.com/watch?v=SVhuW-4FV1c&feature=youtu.be

 

 

 

BARK SCENT

 BARK SCENT

Celebrate the Identity.

AND DOING IT OUT LOUD.

Uniqueness has never been driven by fashion; on the contrary it comes from the personal style, where the individuality is the sign of times.

This is the strength of character, this is the modernity, this is NOW.

When fashion does not come from dictations from the higher ranks but it communicates what is in the air around.. when fashion becomes something else: style.

 

 Next season absolute novelty for Bark, will be the entrance of the company into the beauty sector.

The brand in fact, renowned for its knit coats, is ready to launch its first perfume: BARK SCENT. A further effort to guarantee a wider resonance to the Emilian brand.

Together with a company that is expert in the sector, Bark has studied a fragrance characterized by an olfactory pyramid of mainly natural ingredients.
 

Top note: apple, lemon, liquorice, sage, grapefruit.

Middle note: nutmeg, aromatic notes, lily, jasmine.

Base note: cedar wood, oak moss, white musk, amber notes.

Olfactive family: woody aromatic.

We do not want to describe this perfume as an innovative or trendy fragrance but rather as a perfume that evocates sensations, memories and suggestions.

Its composition presents several ingredients that collocate Bark Scent in the modern perfumery, but at the same time there is a great amount of nuances give by traditional essences.

The base of this perfume is made of two particular and innovative ingredients. The first one is the Ambroxan, a molecular creation that replaces grey amber and, thanks to its complex structure that recalls musky, woody and animal notes, it is used as base note for perfumes. The second one is the Isoamber Super, another molecular creation with an unmistakable woody and ambered note that enriches the perfume’s sensuality recalling the odor of the skin.

Those ingredients are matched to create a harmonic mix of aromatic notes and liquorice that bring out the fresh citrus and the delicate floral fragrances dampening in a lingering musky and velvety base note.

An original and complex fragrance endowed of a strong personality that expresses the will of celebrating individual identity, away from conformism.

For its debut in the beauty sector, Bark has decided to launch a unisex perfume in a 100 ml format. Also the packaging shows a great attention to details and it is entirely hand made.

www.bark-italy.it