Jay Godfrey

Jay Godfrey Presented Spring 2015 Collection at

The HUB at Hudson Hotel

Electric West: Tea stained ivory lace, suede fringe, stretch denim, and  embellished fabrics comprise Jay Godfrey’s Spring 2015 collection which depicts an alluring take on western Americana.    

Jay Godfrey evolves from his Fall 2014 collection, drawing on influences from  rock ‘n’ rollers of the late 60’s and early 70’s who infused country and western  tones into their classic rock personas. Mirroring his inspiration, Godfrey is exploring new frontiers as a designer. For the first time, denim is incorporated into signature body conscious silhouettes. Bold graphic prints framed by the neutrality of tea stained ivory lace creates juxtaposition between the raw and the feminine elements throughout the collection. Fringed dresses, cropped tuxedo jackets, bibbed shirting, atypical hemline skirts and ponchos are a nod to the western inspiration, while staying true to Godfrey’s signature New York style.

 

 

 

 

    Credits

Styling: Cannon at The Cannon Media Group

Dressing: Barbara Berman

Production: LaForce + Stevens with SBI

Music: Idgy Dean – www.idgydean.com

Casting: Cannon at The Cannon Media Group

Video and Photo: Edward James

Sound/Lighting: SBI Productions

Public Relations: LaForce + Stevens

Hats: Albertus Swanepoel for Jay Godfrey

Jewelry: Susanna Galanis

Shoes: Montana Rader

Nails: Patricia Yankee for Patricia Nail Lacquer

Hair: Brittany Dion for AVEDA

Makeup: Janessa Paré for AVEDA

Fashion Kit: Commando

Special Thanks: Izzy Ruiz, Jeaanmrie Kearney, Jessica

Bell, Marissa Braat at the Cannon Media Group

 

with Courtney Reed, Broadway Actress

with Estelle, Grammy Award Winning Singer

with Jacquie Lee, runner up, Season 5 of The Voice

with Katherine McNamara, Actress

with Peyton List , Actress

 

New York-based designer Jay Godfrey is the founder and creative director behind his eponymous collection of sleek, sexy and sophisticated designs. Perpetually inspired by the chic New York woman, Godfrey’s goal as a designer is to meld the classic tailoring techniques of Savile Row with modern silhouettes and luxurious fabrics. The result is his distinctive contemporary collection of dresses and separates that accentuate the female figure. Godfrey describes himself as a minimalist who embraces color in an unmistakably sensual way. Godfrey realized his dream of becoming a designer while working his first summer job at Hugo Boss. He studied finance at Montreal’s McGill University in order to gain a grounding in business and accounting. Upon graduating, Godfrey headed to Wall Street and worked for Citigroup. While learning the finer points of finance, Jay’s goal of designing a collection led him to Parsons School of Design. An internship with Oscar de la Renta fine-tuned the young designer’s style and technique, and helped him determine the ultimate Jay Godfrey woman. Having only been in business for six years, Godfrey has quickly cultivated his signature aesthetic which perfectly lends itself to the fashion-forward and glamorous woman. The collection has caught the media’s attention and has been featured in WWD, ELLE, Cosmopolitan and the New York Post. Godfrey’s designs have also captured a loyal celebrity following and he is proud to have dressed Eva Longoria, Emma Stone, Jennifer Lopez, Eva Mendes, Angie Harmon, Eve, Leighton Meester, Petra Nemcova, and Sarah Michelle Geller. In 2008, Parsons The New School for Design presented the designer with the Parsons Alumni Achievement Award in recognition of his talent and recent accomplishments; in addition, Godfrey appeared on America’s Next Top Model as a special guest designer, where he had the honor of dressing the contestants for a red carpet event. In 2012, Godfrey, in collaboration with uniform manufacturer, Cintas, redesigned the uniforms for W Hotels worldwide for both male and female staff. In 2013, Cachet Hotel Group retained Godfrey to collaborate on the rebranding and renovation of URBN Hotel, China’s first carbon-neutral multi award-winning hotel in Shanghai as well as to curate a selection of branded retail products such as robes, mattresses, cosmetics, and decorative items. Jay Godfrey’s first free-standing boutique opened in April 2012 in New York’s historic Meatpacking District. Godfrey’s collection is also sold in Bergdorf Goodman, Intermix, Neiman Marcus, Nordstrom, Bloomingdales, and Holt Renfrew as well as numerous luxury boutiques worldwide. Godfrey resides in New York City with his wife Dara and two little girls, Allegra and Bardot.