Nouveau-PR

Nouveau PR to enter into strategic partnership with Totem Paris and London

 

In November 2013 London and Paris based Press agency Totem and New York based PR company Nouveau-PR are joining forces in an effort to help facilitate their client’s international reach throughout the main fashion capitals, Paris, London and New York.

Totem is a well known and firmly established Press office based in Paris that defines and implements image and communication strategies for institutions and brands, conceives and organizes events, press trips, runway shows, fashion presentations, art exhibitions, and juries for competitions.

Representing men’s wear, women’s wear, and accessories collections for the press, Totem engages in a variety of actions to promote and ensure a targeted image in the media for its clients.

In addition to its Paris headquarters and following its longstanding success in launching new talent in the fashion world, Totem has recently opened a second location in London.

Nouveau PR was founded in 2007 by Corinna Springer who has formerly worked along side Kuki de Salvertes at Totem. The New York based agency is currently representing 20 collections, comprising women's wear, jewelry, accessories, and men's wear.

Like Totem, Nouveau-Pr conceives and implements communication strategies, organizes events, and produces fashion shows. Always putting the clients first, all strategies are custom tailored to the designer's needs. As of November 2013, Nouveau PR will add to its traditional PR services and create a new department, Nouveau-Digital, offering web building, content creation, social media, and SEO.

The strategic partnership with Totem was born from a shared vision about a more global approach to the ever-changing landscape of the fashion industry as well as the mutual friendship between the founders. The partnership strives to facilitate its client’s global reach and will further solidify both agencies’ international presence throughout the three fashion capitals, Paris, London and New York.

 

 

(image Source: pinterest on Freebase)