The Iconoclasts

 

^{Prada The Iconoclasts returns for its third chapter during the international fashion weeks. Three of cinema’s most acclaimed, visionary costume designers take over the visual identities of three Prada flagship stores. They each bring their refined sense of filmic style and drama. Prada New York Broadway will be transformed by MICHAEL WILKINSON + TIM MARTIN between February 12th to February 19th.}

ARIANNE PHILLIPS dresses the Prada Old Bond Street, London store from February 20th to February 24th.

And during March 5th till March 11th, Paris’ Prada Faubourg Saint Honoré store will host the legendary MILENA CANONERO. This step towards collaborating with costume designers is a natural evolution for Prada The Iconoclasts, which previously invited leading fashion editors. Prada is not only committed to the experimental encounter between fashion and other worlds, but it continues to be moved by cinema’s most brilliant auteurs.

 

 

MICHAEL WILKINSON + TIM MARTIN:

“Miuccia Prada’s Spring/Summer 2015 collection inspired us to imagine a party to end all parties. The end of disco. An After Party for New York’s most elite, the most avant-garde, a place where people strut and swagger, uptown meets downtown, celebrity meets street style. Each character is an individual, each is a non-conformist, each parties like it’s 1979. No one wants to leave, because, if they do, the fantasy will vanish.”

 

ARIANNE PHILLIPS:

“Fashion, like film, is about dreaming and telling stories so this seemed like a natural conversation for me to have with the very inspiring and beautiful Spring/Summer 2015 collection.”

MILENA CANONERO:

“I imagined interpreting the Prada Spring/Summer 2015 collection through the filter of the five elements and their interconnection. Like feng shui, the ancient Chinese philosophy inspired by Taoism that teaches us to harmonise our surroundings with the environment and nature, I felt this philosophy was appropriate to this specific, rich and varied collection by Miuccia Prada. Drawing on my background in film, photography and painting, I sought to reinterpret the collection through the four elements – water, fire, air and earth – and create imaginary situations that culminate in the fifth element, human love.”

MICHAEL WILKINSON + TIM MARTIN

 

 

MICHAEL WILKINSON and TIM MARTIN recently created WilkinsonMartin, a company at the intersection of film, design and fashion.

Building on their respective careers in film costume design and architecture, WilkinsonMartin consults, designs and directs high-end fashion and product ranges, along with art-based projects in the fashion world.

The company combines over 25 years of Martin’s architectural and interior design experience with Wilkinson’s singular costume design expertise from designing over 30 films (including 300, TRON, AMERICAN HUSTLE, MAN OF STEEL, the upcoming BATMAN VS SUPERMAN and Jennifer Lawrence’s JOY.)

Michael Wilkinson is an award-winning costume designer. Variety magazine recently included Wilkinson in their BELOW THE LINE IMPACT list of filmmakers that have significant impact in their field of expertise. Michael has been nominated for an Oscar and a BAFTA Award, and has won Costume Designers Guild Awards, Saturn Awards, a Hollywood Film Festival Award and a Hamilton Behind the Camera Award. He is a member of the Academy of Motion Picture Arts and Sciences (AMPAS), and the Costume Designers Guild (CDG). He has been a speaker at LACMA, Comic-Con, UCLA, the Director’s Guild of America, AMPAS and numerous other events.

Tim Martin’s background as architect and exhibition designer involves high-end production, innovative construction, and new technologies and materials: a perfect cornerstone for the spirit of WilkinsonMartin. Previous clients include California Academy of Sciences, Presidential foundations, J. Paul Getty Museum, Australian Museum, and Natural History Museum of Los Angeles. Along with running a private practice, previous positions held include Senior Designer at the American Museum of Natural History in New York City.

 

 

ARIANNE PHILLIPS

 

 

ARIANNE PHILLIPS is one of the most unique Costume Designers working today, a gifted visual artist who brings her exemplary eye to film, fashion and music of which for the past 20 years she has worked seamlessly.

Best highlighted and often blurring the lines between film and fashion in her 17 years of collaborating with Madonna, which has included such diverse projects as 5 album covers, numerous magazine editorials; over twenty music videos; London’s West End Theater production of UP FOR GRABS; the film SWEPT AWAY; as well as the Award winning costumes for the singer’s past 5 world tours: 2001 DROWNED WORLD tour, 2004 REINVENTION tour, 2006 CONFESSIONS tour, 2008/2009 STICKY AND SWEET tour, and 2012 world tour for MDNA.

As a Costume Designer for film she has been recognized twice with Oscar nominations 2006 for Jim Mangold’s WALK THE LINE, her second Oscar nomination in 2012 for Madonna’s directorial debut of W.E. of which she was acknowledged by her colleagues with The Costume Designer Guild Award. Additionally she was nominated for a BAFTA for her work in Tom Ford’s directorial debut of A SINGLE MAN.

In 2014 she was nominated for a Tony Award for her designs for the Broadway production of HEDWIG AND THE ANGRY INCH.

Her career as a Costume Designer includes notable films such as:

3:10 TO YUMA starring Russell Crowe and Christian Bale; Tom Cruise and Cameron Diaz’s KNIGHT AND DAY as well as ONE HOUR PHOTO; GIRL, INTERRUPTED; THE PEOPLE VS. LARRY FLYNT; IDENTITY; HEDWIG AND THE ANGRY INCH;

TANK GIRL and THE CROW.

Arianne’s most recent release of Matthew Vaughn’s KINGSMAN: THE SECRET SERVICE, reuniting Phillips with

Mr. Colin Firth, as well as Sir Michael Caine and Samuel L. Jackson. Along with the release of KINGSMAN: THE SECRET SERVICE, Arianne partnered with MR PORTER to create and design the first “Costume to Collection” authentic merchandising, counting KINGSMAN as truly the first shoppable film continuing Arianne’s conversation with film and fashion.

In between film, fashion and music projects, Phillips also works as a freelance fashion editor/stylist, collaborating with photographers for such publications as V Magazine, Interview, Italian Vogue, LOVE, and W Magazine, to name a few.

MILENA CANONERO

 

 

MILENA CANONERO is one of the originators of the success of Italian figurative culture in the film world.

Her work as a costume designer is recognized in the world over through her collaborative efforts with the great masters of cinema.

The most memorable include Stanley Kubrick’s BARRY LYNDON, Hugh Hudson’s CHARIOTS OF FIRE, Alan Parker’s MIDNIGHT EXPRESS, Francis Ford Coppola’s THE GODFATHER PART III, Sydney Pollack’s OUT OF AFRICA, Warren Beatty’s DICK TRACY, Louis Malle’s DAMAGE, Sofia Coppola’s MARIE ANTOINETTE, Roman Polanski’s CARNAGE, Wes Anderson’s THE GRAND BUDAPEST HOTEL and many others, earning her numerous awards.

Milena also designed sets and costumes for Barbet Schroeder’s film Single White Female and for the Italian theatre version of Amadeus, directed by Roman Polanski, as well as numerous other operas and plays for the Metropolitan Opera House, the Vienna State Opera and La Scala directed by Otto Schenk and Luc Bondy.

 

 

 

Cannes Film Festival 2014

Prada comes to Harrods

 

Prada: A cosmos of its own

composed of heavenly bodies

set in a complex orbit.

A universe of contradictions

and endless elaborations—

noble causes and base temptations—

where idealism meets vanity,

intelligence meets passion,

fashion meets fiction.

Welcome to the Pradasphere

“Any modern city shop, with its elegant vitrines where useful and delightful objects are displayed, is more aesthetically pleasing than even the most praised passé exhibition. A metallic-white, tri-lucent sleek, super clean electric flatiron delights the eye more than a puny nude statuette perched on a worn-out pedestal repainted for the occasion. A typewriter is more architectonic than the buildings celebrated in academies and competitions. The windows of the perfume shop too, filled with boxes large and small, little bottles, and tiny future triple-colored phials, all reflected in extremely elegant mirrors; the clever and coquettish arrays of delicate ladies’ shoes; the bizarre ingenuity of multi-coloured umbrellas; fur, leather goods, silverware, all please the eye more than the grimy little paintings nailed to the grey walls of the passé painter’s studio.”

Giacomo Balla

Futurist Universe, 1918

 

london, uk, april 30, 2014

This May, Harrods Knightsbridge, the world’s most famous department store, hosts Prada as an honoured guest. The month-long celebration includes 40 window displays, a pop-up store, multiple screen displays, an elegant Marchesi café, and Pradasphere: an exhibition that traces the company’s multivalent obsessions—from fashion and accessories to art, architecture, cinema, sport and beyond.

 

the exhibition

Housed on the Fourth Floor of Harrods, Pradasphere is a collection of archival objects arranged to reveal the complex, often intertwined obsessions of Prada. The Prada vision is manifest in everything from fashion and accessories to art, architecture, film, and culture. Pradasphere posits that there are core ideas—beauty, taste, embellishment, gender, vanity, and power—that are repeatedly reworked through those diverse channels. The Prada oeuvre represents both an aesthetic journey and a critique enacted through the products of culture. Yet it is also an unabashed celebration of exquisite craftsmanship, a paean to the rare and the finely wrought, and a wholehearted endorsement of the stylistic iconoclast.

The centrepiece of Pradasphere comprises six towering showcases dedicated to the central themes that have distinguished the work of Prada. The displays combine ensembles from multiple collections to demonstrate the recurrent concepts present in the products. In addition, the exhibition includes: heritage items from the Prada archives; shoes and bags from past collections organised by theme; examples of exquisite fabrics and materials; a Prada history wall that links the design collections with all of the extracurricular projects, from Fondazione Prada to Luna Rossa; a screening room presenting short films from directors such as Roman Polanski, Wes Anderson, Ridley Scott, and Yang Fudong; architectural projects from Rem Koolhaas/oma and Herzog & de Meuron; and a library of publications, both physical and digital.

A private lounge is adjacent to the exhibition space. The walls and ceiling of the intimate room are wrapped entirely in deep green velvet that matches the Clover Leaf sofas—a revival of Verner Panton’s modern classic reproduced exclusively for Prada—that furnish the space. The contrast created between the black-and-white carpeted floor and the velvet-covered walls adds to the aura of contemporary luxury.

 

prada pop-up store

The 130m^{2 Prada pop-up store is on the Ground Floor adjacent to the entrance at the corner of Brompton Road and Hans Crescent. Designed in classic Prada style, the shop features an iconic black-and-white-chequered marble floor, slim polished-steel and crystal display shelves, striking black marble portals, steel and crystal display counters, and lilac velvet ottomans. The boutique showcases women’s leather goods, accessories, jewellery and eyewear.}

 

windows

 

Harrods’ windows represent Prada’s multifaceted identity. The hybrid approach, a quintessential feature of Prada’s design philosophy, is evident in the recurrent themes and motifs combined in each tableau. The windows serve as an index of classic store elements, from marble floors to green ‘sponge’ walls. The windows also reference Prada’s contributions to popular culture, art, architecture, and film, revealing the complexity of the company’s approach to fashion.

 

 

marchesi café

 

Directly alongside the Pradasphere exhibition, against a backdrop of the London skyline, is the Marchesi café, patisserie, and restaurant. Marchesi is a legendary Milanese patisserie founded in 1824, renowned for its wide range of delicious pastries, chocolates, and Panettone, the traditional Milanese Christmas cake. The original architecture of the balcony room, with its exquisite boiserie and subtle lighting, has been preserved for the temporary café. The wallpaper covering the bar counter features exact replicas of the details and decorations found at the original Marchesi patisserie, and the bar mirrors display images of its early 20th-century splendour. Opposite the bar, a wall with mirrors and crystal-lined alcoves presents a selection of Marchesi products and a display of boxed delicacies.

 

 

Pradasphere is a collaboration between Prada and 2x4 New York

Pradasphere at Harrods will be open from May 2 – 29, 2014 at the world famous Knightsbridge store. To find out more about Pradasphere at Harrods, go to www.harrods.com

and follow @Harrods @Prada #Pradasphere.

 

 

Prada: un cosmo indipendente

composto da corpi celesti

disposti in un’orbita complessa.

Un universo di contraddizioni

e infinite elaborazioni –

cause nobili e tentazioni futili –

dove l’idealismo incontra la vanità,

l’intelligenza incontra la passione,

la moda incontra la finzione.

Benvenuti in Pradasphere

 

“Qualunque negozio di una città moderna con le sue eleganti vetrine, nelle quali si espongono oggetti utili e dilettevoli, supera nel godimento artistico tutte le tanto decantate esposizioni passatiste. Un elettrico ferro da stiro, bianco metallico, liscio trilucente, pulitissimo, delizia gli occhi meglio della statuetta nudino appoggiata su un piedistallo sconocchiato tinto per l’occasione. La macchinetta per scrivere è più architettonica dei progetti edilizi premiati nelle accademie o concorsi. La vetrina d’un profumiere con scatole, scatolette, boccette, boccettine futurcolortriplicate negli specchi elegantissimi. La modellatura sapiente e civettuola delle scarpette per donna, l’ingegnosità bizzarra degli ombrellini multicolori. Pelliccerie, valigerie, stoviglie appagano meglio la vista degli sporchettini quadri, quadrettini appesi al chiodo del muro grigio del pittore passatista.”

Giacomo Balla

Universo Futurista, 1918

londra, 30 aprile 2014

A maggio, Harrods, il grande magazzino più famoso al mondo, accoglierà l’universo Prada. L’evento vedrà vivere nell’arco di un mese quaranta vetrine, un pop-up store, videoinstallazioni, l’elegante pasticceria Marchesi e Pradasphere, una mostra che segue le multiformi ossessioni del marchio, attraverso moda, arte, architettura, cinema, sport e altro ancora.

 

la mostra

Allestita al quarto piano di Harrods, Pradasphere è una collezione di oggetti d’archivio ideata per rivelare le complesse, e spesso intricate, ossessioni di Prada. Moda, accessori, arte, architettura, cinema e cultura: lo sguardo di Prada si manifesta in ogni campo. Pradasphere parte dal presupposto che le idee chiave di bellezza, gusto, decorazione, genere, vanità e potere siano costantemente rielaborate attraverso questi diversi canali. L’opera di Prada rappresenta tanto un percorso estetico quanto un’analisi critica, espressi attraverso i prodotti della cultura; è anche un’aperta celebrazione della materia e di una squisita perizia artigianale, un inno al raro e alle lavorazioni preziose; si fa sostegno incondizionato alla ribellione dello stile.

 

Nel cuore della mostra sono posizionate sei imponenti teche dedicate ai temi centrali che hanno caratterizzato il lavoro di Prada. Le vetrine raccolgono prodotti appartenenti a diverse collezioni, a simboleggiare i concetti ricorrenti nel lavoro di Miuccia Prada. Oltre a questo nucleo centrale, sono esposti articoli storici provenienti dagli archivi Prada, calzature e borse delle collezioni passate organizzate per tema; ricercati esempi di materiali e tessuti. Una parete dedicata alla storia del marchio collega idealmente le collezioni a tutti i progetti complementari, dalla Fondazione Prada a Luna Rossa; una screening room presenta una selezione di cortometraggi realizzati con la collaborazione di registi del calibro di Roman Polanski, Wes Anderson, Ridley Scott e Yang Fudong. Inoltre, sono esposti i progetti architettonici di Rem Koolhaas/oma e Herzog & de Meuron e il pubblico può accedere a una libreria fisica e digitale.

Attigua allo spazio della mostra si trova un’area privata e intima con le pareti e il soffitto rivestiti in velluto verde intenso abbinato ai divani Clover Leaf disegnati da Verner Panton e riprodotti in esclusiva per Prada. Il contrasto tra la moquette bianca e nera del pavimento e le pareti ricoperte di velluto esalta l’atmosfera di lusso contemporaneo dello spazio.

prada pop-up store

ll Prada pop up store, situato al piano terra in corrispondenza dell’ingresso a Harrods all’angolo tra Brompton Road e Hans Crescent Road, si estende per una superficie di 130 metri quadrati. Progettato nel più classico stile Prada, è caratterizzato dal tipico pavimento a scacchi in marmo bianco e nero e da teche in cristallo con sottili profili di acciaio lucido, imponenti portali in marmo nero, banchi in acciaio e cristallo e pouf in velluto lilla. La boutique ospita la collezione femminile di pelletteria, accessori, gioielli ed eyewear.
 

 

le vetrine

Le vetrine allestite da Harrods rappresentano l’identità poliedrica di Prada. L’approccio combinatorio, tipico della sua filosofia nella progettazione, è evidente nei temi e motivi ricorrenti accostati in ogni ambientazione. Le vetrine costituiscono una sorta di repertorio degli elementi classici che si ritrovano nei punti vendita, dai pavimenti in marmo alle pareti “sponge” color verde, ma richiamano anche il lato pop che Prada rivela nella cultura, nell’arte, nell’architettura e nel cinema, rivelando la complessità del suo approccio alla moda.

 

 

il caffè marchesi

Affacciato sui tetti di Londra, si apre il caffè, pasticceria e ristorante Marchesi. Marchesi è sinonimo di eccellenza per l’offerta di pasticceria, cioccolato e per la produzione del panettone, il tipico dolce milanese. Per l’allestimento dello spazio è stata conservata l’architettura originaria della terrazza di Harrods, con la raffinata boiserie e un’illuminazione delicata. Il wallpaper che riveste il bancone del bar riproduce fedelmente i dettagli e la decorazione del bancone originale di Marchesi, mentre gli specchi evocano l’atmosfera primo Novecento della pasticceria milanese. Una parete con nicchie rivestite in cristallo e specchi ospita una selezione di prodotti storici Marchesi e un’esposizione con preziose confezioni di specialità.

Pradasphere è un progetto in collaborazione tra Prada e 2x4 New York.

 

Pradasphere sarà aperta al pubblico dal 2 al 29 maggio 2014 presso il grande magazzino di Knightsbridge. Per maggiori informazioni su Pradasphere, visitate www.harrods.com

e seguite @Harrods @Prada #Pradasphere.